Apple plans to halt work on a top-secret electric car project, according to multiple reports.
advertisementAccording to multiple media reports, Apple is discontinuing work on its electric vehicle program.
This news was first reported on Tuesday bloombergsaid that many of the teams working on the project will move to artificial intelligence and begin to shrink.
The iPhone maker has reportedly been working on a multibillion-dollar electric vehicle project since 2014, but little has been made public about the move.
In a 2021 podcast interview with technology journalist Kara Swisher, Apple CEO Tim Cook said that he would “hold back” on Apple’s electric vehicle (EV) efforts. Stated.
“If you take a step back, cars are robots in many ways. Self-driving cars are robots, too. So there’s a lot of things you can do with autonomy. And we’ll see what Apple does.
“We investigate so many things internally, many of which will never see the light of day,” Cook said, according to the podcast transcript. “I haven’t,” he said.
Wedbush analyst Dan Ives commented on social media It said it was a “strategic move that we loudly applaud.”
He said this is an “indirect nod to EV leader Tesla, with Apple recognizing that its strong hold on the EV market makes it very difficult for Apple to emerge as a successful car producer.” ” he said.
Tesla CEO Elon Musk responded on his social media platform X with a salute and cigarette emoji.
Euronews contacted Apple for comment on canceling the electric car project, but the company had not responded at the time of publication.
