Apple lags behind the likes of Google and OpenAI in many ways, so it’s not making its generative AI capabilities available to the public at this time. But the company is working on its biggest update to the iPhone, which brings AI into its ecosystem and provides a wide range of utility at the system level. We previously reported that the company plans to bring AI technology to all iPhone models compatible with iOS 18. Now it is reported that Apple plans to implement LLM or Large Language Model to run on various devices. Benefits over cloud-based processing.
Apple is developing LLM for on-device processing on iPhone for faster and more secure operation
A few weeks ago, we reported that upcoming AI features in iOS 18 will allow you to perform operations on processes on your device. This means that the utilities offered in the future will not be limited to specific hardware requirements, but the company may distribute high-end features in premium or new models. In the new version, power on newsletterMark Gurman reconfirmed that Apple’s LLM with the addition of generative AI will use on-device processing in iOS 18.
Garman said that based on all indicators, Apple’s large-scale language model will work on-device rather than cloud-based processing. While this is good news for users who own older iPhone models, it also comes with some drawbacks. For example, on-device processing makes the technology less capable than cloud-based solutions. However, since the entire operation takes place on the device, the company can supplement its functionality with improved privacy and security.
Another big advantage is the speed of operation, as the LLM model can respond in real time instead of displaying a wait sign, allowing the device to retrieve information from the cloud before displaying it to the user. It remains to be seen how the large-scale language model will work on the iPhone, but Apple is reportedly not including chatbots in its iOS 18 release. The company planned to fill the gap by licensing technology from his Google, OpenAI, and Baidu. However, no further details have been released as to whether any companies have signed deals with Apple.
It remains to be seen how the company’s product will differ from its competitors, as Siri is expected to feature generative AI integration, but the virtual assistant could be a big boost over Google Assistant and Amazon Alexa. There is a possibility that Additionally, we believe on-device AI technology will be used within the app as fast performance plays a key role in a seamless user experience. However, for open-end features such as dedicated chatbots like ChatGPT, it is speculated that the company will rely on cloud-based solutions.
