Australia Post has developed its own label retail product brand called JoyUp and has sold its first 50 items.
JoyUp is available at over 400 post offices and carries a variety of lifestyle products including toys, back-to-school stationery, electronics and accessories.
More products are expected to hit stores in the coming months.
Kayla Le Cornu, general manager of retail products and supply chain, said the new line is part of Australia Post’s commitment to providing high quality, low cost products to consumers, especially in regional and remote areas. He said there is.
“Australia Post is an integral part of every Australian community, with one of Australia’s largest retail hubs and many post offices also acting as major trading hubs for local communities.
“We are committed to developing retail products that offer our customers a high quality and diverse range of products at the right price range. This is a great step forward.
The new JoyUp range is also available on the Australia Post website.
