Fashion, beauty and lifestyle agency Avant PR is celebrating a strong start to the second quarter with appointments for home fragrance brand CocoLuxe and supplement brand Feel Güd.
The agency tapped CocoLuxe to run a national media campaign, leveraging its expertise with household and lifestyle names such as HiGRID Sleep and The Cheeky Panda, to increase brand awareness and increase awareness. was appointed from.
Avant introduces CocoLuxe’s ethical range of premium plant-based candles, diffusers, hand and body lotions to major consumer media outlets across glossy women, home, interiors, health and beauty publications and online sites. We will promote it.
Health supplement brand Feel Good also used Avant’s national media services this month to promote the UK’s first mushroom gummy, alongside its ashwagandha gummies. Offering high-strength gummies with optimal nutritional benefits and absorption, this brand’s mushroom and ashwagandha supplements boast a myriad of health-enhancing properties.
Avant will be working on a media campaign aimed at increasing brand awareness, building trust with key health news outlets and consumers, and ultimately differentiating Feel Gudo from competing brands. .
The client wins follow fitness-focused beauty brand Skin Workout, pet treat brand Park Life and iconic hair brand Nicky Clark, and are the top PR efforts so far in 2024. Avant is used for this purpose.
Ellen Kelly, founder and CEO of Avant PR, said: In 2023 he is expanding into the homeware PR field with HiGRID Sleep and is looking forward to enhancing his services in this field with CocoLuxe’s excellent product range.
“As an agency, we are always keen to push new innovations in the wellness world as well, which is why we feel Feel Güd is the perfect brand for us. We look forward to promoting our exciting range of products to leading health and wellbeing media outlets.”
CocoLuxe and Feel Güd join Avant PR’s health, beauty and lifestyle client roster, which also includes Nicky Clarke, Skin Wrkout, KinKind and Plump It.
