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The European Union’s main privacy regulator has suggested that Facebook’s parent company, Meta Platforms Inc., should offer users a free option that does not include targeted ads. This recommendation This comes as part of regulators’ efforts to enhance user privacy and give individuals more control over their personal data.
In a recent statement, the European Data Protection Supervisor (EDPS) highlighted the need for Meta to align its operations with the EU’s strict privacy rules. The watchdog’s stance underscores the growing scrutiny of how big tech companies like Meta use personal information for advertising purposes, a practice that raises widespread privacy concerns. is causing.
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Although EDPS’ recommendations are not legally binding, they send a clear message to Meta and other technology companies about the importance of providing more privacy-focused alternatives to users. . The proposal to offer targeted ad-free service options is aimed at empowering users and allowing them to enjoy social media platforms without putting their personal data at risk.
At this time, Meta has not publicly responded to the EDPS recommendations. The company’s approach to user privacy and targeted advertising has been controversial, and it has faced scrutiny and fines in the past for violating EU regulations. Reuters reported.
Source: Reuters