Crypto whales are loading — are you there?
New research shows that the biggest crypto buyers are coming back. And this time? It may be possible for Bitcoin to exceed $100,000 in 2024. You don’t want to miss out on the next big crypto bull run like we saw in 2020 and 2021. To find out exactly what’s going on and what to buy…visit Benzinga. Best cryptocurrency research and investment for just $1.
Consumers are spending more money each month on video streaming plans. But as consumers look to cut back on their streaming plans as costs rise, only the best and most popular platforms will thrive, which could be bad news for streaming stocks.
what happened: Benzinga recently conducted a survey of its website’s readers, asking which streaming platform they would stick with if given a choice.
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The poll was conducted ahead of the streaming giant’s much-anticipated first-quarter results. Netflix Inc. (NASDAQ:NFLX).
The question was, “If you could keep one of the following streaming platforms, which one would you choose?”
The results were:
disney plus:8%
Netflix: 61%
Amazon Prime Video: twenty four%
Max: 7%
The poll results showed Netflix’s dominance as the streaming platform with over 60% of respondents retaining it.
Netflix has invested aggressively in the original content it acquires throughout the year and continues to have the most streamed shows and movies. The program has become a hot topic all over the world.
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Amazon Prime Video ranked second in the survey. Amazon.com Inc. (NASDAQ:AMZN). Amazon acquired MGM and significantly strengthened its content library. The company is also active in acquiring sports rights, such as becoming the exclusive home of “Thursday Night Football.”
According to a recent study, Prime Video has the largest library of shows and movies, ranking it higher than Netflix.
From Disney Plus walt disney company (NYSE:DIS) and MAX. warner bros discovery (NASDAQ:WBD) ranked 3rd and 4th, respectively.
Disney+ content appeals to fans of the biggest franchises of all time, including Star Wars and Marvel. The platform also has a huge library of children’s content and could become a must-have for families.
Max is home to content from HBO and offers content from brands like Discovery Channel, CNN, Cartoon Network, Adult Swim, and Animal Planet. The platform also has sports content, which may appeal to certain streaming users. Max is on the pricier side of the streaming platforms, which may have influenced the poll results.
Related Link: Netflix Q1 Earnings Preview: What Wall Street Expects, including subscriber growth, potential price hikes, and ad tier plans
Why is it important?: According to a recent Deloitte study, U.S. consumers spend $61 per month on streaming platforms.
In the survey, 36% said it’s not worth paying for content on most platforms.
An alarming statistic for the streaming sector is that 40% of households said they canceled at least one streaming service in the past six months. 48% of respondents said they would cancel a streaming platform if the price increased by more than $5 per month.
Netflix will report its first quarter results on Thursday, April 18th, and one of the key items investors and analysts are watching is the possibility of a price increase for its ad-free plans.
The study was conducted by Benzinga from April 16, 2024 to April 18, 2024, and includes responses from a diverse population of adults ages 18 and older. Participation in the survey was completely voluntary and no incentives were offered to potential respondents. This study reflects results from 397 adults.
Read next: Are Netflix Q1 subscriber estimates too high? Analysts warn against rising expectations, ‘how big is the beat’ mentality
Photo: Proxima Studio (via Shutterstock)
Crypto whales are loading — are you there?
New research shows that the biggest crypto buyers are coming back. And this time? It may be possible for Bitcoin to exceed $100,000 in 2024. You don’t want to miss out on the next big crypto bull run like we saw in 2020 and 2021. To find out exactly what’s going on and what to buy…visit Benzinga. Best cryptocurrency research and investment for just $1.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
