U.S. customers can now shop with their favorite creators, brands and celebrities, including Lala Kent, Kandi Burruss and Paige DeSorbo. amazon liveNew interactive, shoppable, free-advertised (FAST) channels from Prime Video and Freevee.
In 2023, more than 1 billion customers in the U.S. and India watched Amazon Live streams on desktop, mobile, and Fire TV. This release gives U.S. customers even more ways to shop with his Amazon Live creators, brands, and celebrities. The new channel also introduces Amazon’s “Shop the Show” technology, which allows customers to use their mobile devices to more seamlessly view, purchase and engage with the content they’re watching on their TV screens.
“We’re excited to give our customers even more ways to shop with their favorite Amazon Live creators and brands on our premium streaming service,” said Wayne Perboo, vice president of Amazon Shopping Video. via the Amazon Live FAST Channel.” And with Freevee, we are making shoppable entertainment more accessible, interactive and engaging than ever before. ”
Make shopping easier on your TV screen
One of the most unique benefits of Amazon Live is that customers can easily add items to their shopping cart and complete their purchase with just a few clicks, without ever leaving what they’re looking at. “Shop the Show” technology brings a simple shopping experience to your TV screen. While watching the new FAST channel, customers open the Amazon Shopping app on their phone, type “buy the show” into the search bar, and a shopping carousel highlights the featured items they’re actually watching on TV. you will be immediately guided to. time. 75% of adults in the United States watch their mobile devices while watching TV.1this technology provides customers with a seamless, interactive and convenient shopping experience.
More creators, more content
The new “Amazon Live” FAST channel on Prime Video and Freevee will feature the most-watched and most-loved Amazon Live content by customers. This also includes content from fan-favorite creators and brands. Ashley Iaconetti and Jared Haibon, rachel clarke, Madison LeCroy, Hayley Kalil, taste made, bump, more. These creators bring their own style, expertise, gossip, and authenticity to each stream, making the experience even more engaging and enjoyable.
Amazon Live is also working with creators to develop new content made for television screens, including new original programming with Paige Desorbo launching on Amazon Live’s FAST channel this June.
“I love Amazon Live because it allows me to connect with my audience in an authentic and authentic way,” said DeSorbo, a television personality, fashion tastemaker, and co-host. Masu. giggle squad. “Watching Amazon Live is like shopping with a friend who is a personal stylist. I share my honest opinions, demonstrate products, and help customers find their next great find. You can to be.”
The new Amazon Live FAST channel offers customers the perfect blend of shoppable social feed and streaming TV. It’s a 24/7 show featuring the best Amazon Live content and most engaging creators. Go to the Live TV tab to watch on TV and shop now. prime video, Fire TV, or through the Freevee app.This feature is also available in Amazon.com/Live Whether on desktop or mobile.
Learn everything you need to know Freevie and prime video.
1: Samba TV H223 US Ratings Report, 2023
