opinion
Who is your boss? CEO Sundar Pichai fired anti-Israel workers who staged a sit-in at Google’s offices, but his entire company is plagued by a biased, far-left culture.
AP
It looks like Google has finally succeeded in searching for Winston Churchill’s famous quote, “A placater is one who feeds a crocodile, hoping that the crocodile will eat him all the way.”
When radical leftist employees occupied Google’s New York and Sunnyvale offices in anti-Israel, pro-terrorist sit-ins, the tech giant felt the crocodile’s hot breath, called the police and had them arrested. Good for Google. But that’s still not enough.
Don’t believe for a second that Google is moving away from its woke policies.
If these employees weren’t occupying Google’s offices, they’d still be sitting in tiny Google pods, working remotely, and actively destroying businesses that don’t belong to the Walk’s religion.
Dozens of employees are gone. Similarly politically malignant people continue to do their jobs.
Sundar Pichai, CEO of Google’s parent company Alphabet Inc., must do more than have his executives issue statements like this: Think again. “
That’s not all.
Mr. Pichai needs to put his heart and soul into changing not just Google’s policies, but its culture. Because unless culture changes, political subversion will remain.
We wrote on these pages about how Google’s Gemini AI is producing a ton of historically inaccurate photos of black Vikings and female popes.
You may also remember that Google fired employees for expressing constitutionally protected but “politically incorrect” conservative views.
Google is horribly biased. And everyone knows it.
But Google’s discrimination isn’t always so blatant.
Most of Google’s bias manifests itself as discrete discrimination against unwoke and conservative voices.
If Pichai wants to put his money where his mouth is, he can start by addressing Google’s algorithmic biases that turn everything that isn’t woke into a black hole, especially in news and media. That’s what you should do.
Wouldn’t it be great if the New York Post showed up at the top of search results for “Donald Trump”?
But that won’t happen. Instead, the New York Times, CNN, and other liberal news outlets hostile to Trump rose to the top.
I just did that search and The Post didn’t even appear on the first page of results.
We feel the pain of post search results.
On our site LegalInsurrection.com, even if an article is one of the most read articles on its topic, it will be filtered in search results as well.
This happened in Gibson’s Bakery v. Oberlin College, where our coverage moved the news.
To make matters worse, we were inexplicably de-monetized by Google Ads.
Google owns YouTube, and videos that don’t follow its policies will be removed.
Anti-Trump and anti-Republican conspiracy videos have flourished, while skepticism about coronavirus vaccines and the 2020 election results has been suppressed and its publishers frequently deplatformed.
Even if right-leaning videos remain up, shadowbanning can make it difficult for viewers to find them when using the search feature.
But this absurdity does not end with algorithmic discrimination.
A while back, Google Docs introduced a feature where if someone types a “non-inclusive” word like “police officer” or “humanity,” it will suggest alternatives like “police officer” or “humanity.” Introduced.
Pointless and useless.
In other words, just because Google fires a few subversive employees doesn’t mean Google’s culture will change.
Google has a long way to go. But perhaps, as Churchill also famously said, “This is not the end. It is not even the beginning of the end. But perhaps it is the end of the beginning.”
This may have been a serendipitous trip in the right direction, but let’s hope it leads Google down a more unbiased path.
William A. Jacobson is a clinical professor of law at Cornell University and founder of the Equal Protection Project, of which Kemberly Kaye is the executive and editorial director.
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