Generative AI is a great tool when used properly, but one of the big concerns is that it will be used to flood the internet with articles. But despite this, Google is paying some independent publishers significantly higher amounts to publish AI-generated articles on their websites using AI models that have not yet been released. It is reported that.
Report from adweek Reveals an agreement between Google and a “small number of independent publishers” that will see AI-generated articles published on these websites using Google’s AI models. The deal calls for analytics data and feedback on these AI-generated articles, as well as a “fixed amount of content for 12 months.” This includes monthly payments from Google, which can amount to more than $10,000 per year in some cases, as well as free access to the tools used to create these articles. The program appears to be part of the Google News Initiative introduced in 2018.
While there may be some malicious use cases for tools like this, this particular deal at least seems to have good intentions, and is clearly a “resource-starved publisher” trying to get the right information from other sources. The focus is on helping you create “aggregated content” from the data you provide. “Government agencies and nearby news organizations”
The report goes on to say, troublingly, that publishers participating in the program must “create a list of external websites that regularly produce news and reports relevant to their readership.” The tool’s dashboard gives users the option to get a summary of AI-generated posts from external websites, edit them, and publish them immediately after being checked by human editors. Google’s contract requires three such articles per day, one newsletter per week, and one marketing campaign per month.
There’s no need to mark these articles as AI-generated.
Google partially confirmed the report, but also denied that the tool “republishes the work of other outlets.” Google says:
In partnership with news publishers, especially smaller ones, we are in the early stages of exploring ideas that could provide journalists with AI-enabled tools to aid their work. Speculation that this tool is used to republish works in other media is inaccurate. This experimental tool is responsibly designed to help small local publishers produce high-quality journalism using factual content from public data sources such as local government communications offices and health authorities. Masu. These tools are not intended to, and cannot replace, the critical role journalists play in reporting, writing and fact-checking stories.
Google’s ultimate plans for this new set of AI tools are unclear, but this isn’t a new initiative. Reports in July revealed Google’s Genesis tool, which was touted as a “personal assistant for journalists” that could “generate news copy.”
Publishers using this new AI tool appear to have been given access for the first time earlier this month, but there has been no word on which publications will use the tool.
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