Samsung focuses on seamless connectivity between a variety of home appliances and innovative new products, demonstrating the improvements it brings to customers’ lifestyles.
Samsung Electronics Co., Ltd. unveiled a new premium kitchen and lifestyle series showcase at Eurocucina 2024 as part of its continued push for connected home life. The event in Milan is one of the largest international kitchen events and will be held from April 16th to 21st at Rho Fiera Milano. Samsung will use this event to showcase how connectivity between multiple home appliances and the innovative features of new built-in products can transform everyday home life.
“Following our global launch of Welcome to BESPOKE AI two weeks ago, we are thrilled to be able to show attendees what we have created at EuroCucina,” said Vice President of Digital Appliance (DA) Business. said Moohyung Lee, and Head of Customer Experience Team. Samsung Electronics. “We believe that connectivity between home appliances will take consumers’ lives to a new level. We also want our customers to benefit from the versatile features of our new built-in products in their daily lives.” Booth We hope our visitors enjoy these new changes that Samsung brings to Eurocucina.”
Samsung’s booth at EuroCucina invites visitors to the main zone consisting of bespoke AI.[1] Built-in kitchens have recently been introduced in Australia. Also on display is his premium built-in kitchen, where he unveils three new built-in products tailored to the European lifestyle, packed with new and innovative features.
Expanding connectivity between appliances
Samsung’s booth journey begins with bespoke AI[2] Zones showing increased connectivity[3]. This includes connected experiences that exist not only in the kitchen but also in other areas of the home, helping to make users’ lives simpler and more intuitive, requiring less user input at home. .
The most important part is that the screen allows the appliance to connect and control other devices, allowing users to enjoy increased convenience through the SmartThings ecosystem.
For example, it features SmartThings 3D map view. This is her 3D perspective of the house showing the locations of connected Samsung appliances throughout the house. Streamline operations such as turning off connected devices and checking energy usage.
The zone also offers a variety of realistic scenarios. In certain modes, such as SmartThings Energy Away mode, SmartThings can automatically power off certain selected appliances and devices when you are away. Additionally, we will introduce energy saving solutions based on SmartThings Energy.
This experience allows users to do less while enjoying more possibilities. Through Calm Onboarding, Samsung enables users to smoothly transition into his SmartThings ecosystem from the beginning.
Built-in products that meet diverse lifestyles
Samsung further strengthens its brand position by launching built-in models such as dishwashers, induction cooktops and ovens, as well as introducing innovative features such as AI Pro Cooking, around the world, including Australia doing. They are equipped with AI-powered features and upgraded features, giving consumers greater flexibility when configuring their built-in kitchen. New European-specific products include Anyplace Induction, a built-in wide bottom mount freezer (BRB6500D), which was unveiled at the “Welcome to BESPOKE AI” global launch.
Quality and collaboration now and in the future
Samsung strives to maintain product quality and ensure better results. That’s why the company has developed technology that reflects this commitment in product features such as the Less Microfiber™ Filter and Cycle, which helps capture microfibers in the water drained from washing machines.[4].
As part of its ongoing efforts, Samsung will introduce its latest initiatives to visitors at EuroCucina 2024. In particular, the company focused on collaborations powered by his SmartThings Energy. Samsung has been an active participant in projects that ultimately aim to create net-zero homes. SmartThings Energy integrates these projects to provide integrated control and monitoring of your home’s energy usage.Can also be synchronized with programs such as demand response[5] (DR), automatically adjusts the mode of connected appliances when a DR event is triggered. Samsung is committed to expanding its collaborations around the world to help customers move forward on the path to energy-efficient lifestyles.
5 unique spaces bring you the essentials∙Innovative∙harmonize with life
The showcase at EuroCucina will also take place during the Milan Design Week Fuorisalone 2024.[6] It will be held from April 16th to 21st, and Samsung will also be holding the “Newfound Equilibrium” exhibition. This exhibit is located in Le Cavallerizze, the famous Leonardo da Vinci National Museum of Science and Technology in Milan, Italy. At this event, Samsung’s Corporate Design Center exhibit “Newfound Equilibrium” will showcase Samsung’s user-centered design philosophy. “Samsung Design Identity 5.0: Essential, Innovative, and Harmonious.” It is a multi-sensory experience that aims to inspire a vision for a better future that includes a balance between people and technology. To make an impact on attendees, the exhibition will feature media art that awakens the senses, especially sight, sound and smell.
[1] AI-based features available on select appliances.
[2] AI-based features available on select appliances.
[3] The appliance must connect to SmartThings and be registered with the same Samsung account.
[4] Tested at Ocean Wise Plastics Lab on WW90T734DWH Samsung washing machine model (using synthetic cycle, loading approximately 2 kg of synthetic laundry without detergent, 40°C, wash speed 50 revolutions per minute (RPM), motor operating speed 82% , spin RPM is 1200). The 98% amount was calculated by comparing the wastewater that passed through the Less Microfiber™ filter to the wastewater from a wash cycle that was filtered through a 50um stainless steel filter and had no filter installed. Actual results may vary depending on wash cycle, detergent type and wash material.
[5] Demand Response (DR) is a program that provides some form of incentive to customers who change their electricity demands during peak hours.
[6] Fuori Salone It is a series of events held in different areas of Milan during Milan Design Week.
