AI is redefining digital transformation across all industries, including telecommunications. Each operator’s approach to her AI is different. But each AI initiative requires cloud-native transformation, which provides the foundation for any organization to harness the full potential of AI and drive innovation, efficiency, and business value. .
This new era of AI will bring tremendous economic growth and represent a significant shift as a percentage of global GDP, which is just over $100 trillion. Therefore, focusing on the potential value provided by this next-generation AI technology could add an additional $7 trillion to $10 trillion to global GDP.
By adopting AI, carriers can capture new revenue streams, deliver superior customer experiences, and unlock future innovations for growth.
Future communication cloud powered by AI
From on-premises near-edge environments to the far edges of Earth and space, carriers can leverage adaptive cloud services purpose-built for communications to monetize investments, modernize networks, improve customer experiences, and Now you can streamline your business operations with AI.
Our goal is to become the most trusted co-innovation partner for the telecommunications industry. We want to accelerate the transformation of carriers and help them succeed in the age of AI. That’s why we’re focused on working with carriers, enterprises, and developers on the future of cloud.
At MWC in Barcelona this week, we’re announcing updates to our Azure for Operators portfolio to help carriers seize opportunities in a cloud and AI-native future.
Monetize your investments and innovate for your customers
AI presents new growth opportunities for carriers. The biggest opportunity is that carriers that embrace this new era of cloud and AI can help their customers transform themselves.
For example, spam calls and malicious activity are well-known threats that are rapidly increasing and often impacting the most vulnerable in society. Not only is it an annoyance, but it also adds to the direct cost of the call. For example, in the United States, according to 2023 FTC data, fraud losses from fraudulent calls were reported to be $850 million.
Today, we would like to announce: Public preview of Azure Operator Call Protectionis a new service that uses AI to protect consumers from fraudulent calls. The service uses real-time analysis of audio content to alert consumers who have opted in to the service when there is suspicious call activity. Azure Operator Call Protection works on any endpoint, mobile or landline, and works completely over the network with no app installation required.
In England, BT Group is trialling Azure Operator Call Protection to identify potential fraud, educate and protect customers, making it harder for bad actors to take advantage of them.
We’re also announcing the public preview of Azure Programmable Connectivity (APC), which provides a unified, standard interface across carrier networks. APC provides seamless access to Open Gateway so developers can create cloud and edge-native applications that interact with the intelligence of the network. APC also enables carriers to commercialize network APIs, simplifies access for developers, and is available on Azure Marketplace.
Run your AI-driven network on a carrier-grade hybrid cloud platform
AI provides new levels of real-time insight, intelligence, and automation, creating an exciting opportunity to modernize network operations.operators etc. three englandalready using Azure operator insights Eliminate data silos and deliver actionable business insights by enabling collection and analysis of large amounts of network data from complex, multi-vendor network functions. Designed for operator-specific workloads, operators use Azure Operator Insights to tackle complex scenarios, such as understanding network health and subscriber quality of experience.
Azure Operator Insights uses a modern data mesh architecture to break down complex domains into manageable subdomains called data products. These data products integrate large datasets from disparate sources and vendors and provide visibility into data from disaggregated networks to provide comprehensive analytics and business insights. .Using this data product factory Functions, operators, network equipment providers, and solution integrators can create their own data products for one customer or publish them to Azure Marketplace for use by many customers.
Today we are also announcing the following exclusive previews: Copilot for Azure Operator Insightsis a breakthrough operator-centric generative AI capability that helps operators move from being reactive to being proactive and predictive in a tangible way. Engineers use Copilot to interact with network insights using natural language, receive simple explanations of what the data means and actions they can take, solve network problems quickly and accurately, and ultimately improve customer satisfaction.
Copilot for Azure Operator Insights provides AI-powered insights that drive network efficiency for customers like Three UK and participating partners like Amdocs, Accenture, and BMC Remedy. Three UK uses Copilot from Azure Operator Insights to unlock actionable intelligence on network health and customer experience quality of service. Processes that previously took weeks or months to evaluate can now be performed in minutes.
Additionally, with our next-generation hybrid cloud platform, Azure Operator Nexus, provides network future-proofing capabilities to support mission-critical workloads and power new revenue-generating services and applications. This tremendous opportunity drives carriers to modernize their networks using Azure Operator Nexus., Improve efficiency, scalability, and reliability with a carrier-grade hybrid cloud platform and AI-powered automation and insights. Azure Operator Nexus is designed and validated for Tier 1 operators to run mission-critical workloads, allowing operators to run workloads on-premises or on Azure, and from bare metal to tenants.
Europe and UAE leverages the Azure Operator Nexus platform to reduce total cost of ownership (TCO), leverage the power of AI to simplify operations, accelerate time to market, and focus on core competencies.And the operation with AT&T Tasks that took months with previous generation technologies now take weeks to complete with Azure Operator Nexus.
We are building robust capabilities into Azure Operator Nexus, including new deployment options that give operators the flexibility to deliver innovative solutions at the near, far, and enterprise edges using one carrier-grade platform. I continue to do so.
Learn more about the latest Azure for Operator updates.
Accelerate business transformation with AI
Telcos differentiate themselves by working with us to leverage AI to improve customer experiences and streamline operations. Operators are leveraging Microsoft’s Copilot stack and Copilot experience across core Microsoft products and services, including Microsoft Copilot, Microsoft Copilot for M365, and Microsoft Security Copilot, to increase productivity and improve customer experiences. Masu.
- last year AT&T We launched Ask AT&T, a generative AI tool designed to make employees more efficient, creative, and innovative. An early use case for Ask AT&T was to help software developers write and improve code. In many cases, AT&T has seen a 25-50% increase in developer productivity. Since its launch, the company has identified many other use cases for this solution. Today, approximately 68,000 employees access Ask AT&T and use it for everything from remediating vulnerabilities in IT to analyzing the massive data flows the company manages on its network. The company is currently training Ask AT&T on contracts and financial documents to respond to human resources questions, enabling caregivers to more effectively support customers.
- team of lumen Copilot allows you to view related policies, summarize tickets, and easily find remediation steps in your manual. Quickly create presentations, new business proposals, and statements of work. Equipping employees with the digital tools they need to more easily deliver dramatically improved customer experiences is an essential part of any company’s transformation.
- telefonica is taking Kernel, its digital framework for creating advanced services, to the next level with the addition of new Microsoft Azure AI services, empowering all relevant use cases with generative AI capabilities at scale. Masu. The new kernel 2.0 unifies all the Telefonica Group’s digital services and enables private-first, secure and standardized access to data and APIs, enabling faster development and value-adds with greater customer impact. Provides the foundation of the service.
- based in indonesia telkomsel We introduced Veronika, a virtual assistant that integrates with Microsoft Azure OpenAI Service. Rooted in natural language processing and machine learning, Veronika recommends communications packages based on customer needs and responds to customer concerns quickly and accurately. Since implementing Veronika, Telkomsel has been able to handle increased call volume without adding more agents. The agent’s call volume has decreased significantly, and he is now handling 1,000 calls per day (down from 8,000 previously), allowing him to focus on increasing cross-selling.
- To increase customer satisfaction, vodafone applies the power of Microsoft Azure OpenAI to deliver smooth, real-time, proactive and hyper-personalized experiences across all Vodafone customer touchpoints, including digital assistant TOBi (available in 13 countries). Masu. Vodafone employees can also leverage the AI capabilities of Microsoft Copilot to transform the way they work, increase productivity and improve digital efficiency.
The average business spends 20% of its annual revenue on capital expenditures. However, this investment does not equate to increased returns. Carriers are using data-driven technology to improve productivity, improve care, enable self-service with conversational AI, speed problem resolution, and deliver frictionless customer experiences at scale. You need to empower your service team with type insights.
Partnering with Microsoft in the age of AI
Together with our partner ecosystem, we invest in creating a comprehensive set of solutions for the telecommunications industry. This includes the Azure for Operators portfolio, which includes a carrier-grade hybrid cloud platform, voice core, mobile core, multi-access edge computing, and a suite of generative AI solutions that holistically address the needs of network operators transforming their networks. It will be. .
As our customers continue to adopt generative AI, we remain committed to future-proofing networks with carriers and enterprises alike and unlocking new revenue streams in a cloud and AI-native future. .
