Apple’s Vision Pro spatial computer starts at $3,499 because it includes many cutting-edge, proprietary components. Research firm Omdia has priced the device’s “bill of materials” starting at $1,542.
CNBC’s Kif Leswing:
Vision Pro prices start at $3,499. Add accessories like storage and lanyards, and the entire package can cost as much as $4,500.
The Vision Pro includes many expensive, state-of-the-art parts. Research firm Omdia estimates the headset’s “bill of materials” to be $1,542.
The most expensive part of the headset is the 1.25-inch Sony Semiconductor display that sits in front of the user. Omdia estimates that Apple pays about $228 for its own “Micro OLED” displays. Each Vision Pro requires two, one for each eye.
The second most expensive part of the Vision Pro is the company’s main processor. This includes Apple’s M2 chip, the same chip used in the MacBook Air, and the R1 chip, a custom processor for processing video feeds and other sensors. device.
Mac Daily News opinion: As we wrote about the breakdown of the iPhone’s “bill of materials” about 14 years ago, such estimates “tally only the total cost of materials, including R&D, assembly, marketing, packaging, and other costs.” Cost is not considered.”
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